Brands are moving fast to leverage technology that will empower them with 360-degree, immersive digital experiences. These 3D experiences offer a natural opportunity for brands to enter into the metaverse.  Immersive digital experiences are powered by Augmented Reality (AR) and Virtual Reality (VR). AR and VR, while used interchangeably, have distinct differences. Typically, AR uses … Continue reading How Brands Are Taking Their First Steps Into the Metaverse By Using VR and AR Technology