6 Things Gen Zers and Millennials Expect From Your E-Commerce Site

For brands, digitization is increasing at a growing rate as technology and consumer expectations continue to evolve rapidly. E-commerce technologies are allowing consumers to easily shop for their favorite products from the comfort of their homes, making online shopping the preferred way to shop. Gen Z and Millennial consumers, in particular, crave online shopping. Over […]

How 6 Fashion and Beauty Brands Are Leveraging NFTs

Non-fungible tokens (NFTs) present valuable opportunities for brands to sell digital items in the metaverse with an emphasis on exclusivity and uniqueness. The nature of NFTs allows creators to limit digital items, declare ownership, and inhibit duplication. “NFTs seem to have exploded out of the ether and are selling like 17th-century exotic Dutch tulips–some for […]

How the Metaverse Can Help the Retail Industry with Sustainability

The fashion industry is increasingly being held accountable for its impact on the environment. Fashion brands are now reevaluating their methods of operation through a lens of sustainability, as scrutiny increases. In the current climate crisis, brands must make sustainability a priority and strategize accordingly, not only to preserve the environment but to stay relevant.         […]

3D Digital Stores: A New E-Commerce Format Taking Consumer Engagement to the Next Level

A New E-Commerce Format Taking Consumer Engagement to the Next Level Brands and retailers are harnessing the power of 3D-rendered virtual stores to create unique, creative, and engaging experiences on their e-commerce websites. This new shopping format enables a brand to design any type of a virtual environment and visually merchandise it with products, just […]